If you are looking to sell your home, you might be wondering the best way to market it quickly and effectively. One of the easiest ways to list your property for sale with an estate agent who is proactive on social media. Here are the top ways social media can help you to sell.
Reaching a Local Audience
If you estate agent has built a good social media following, then your potential buyers are ready and waiting. Social media is an excellent way to reach people who may be looking for a property in the local area and the chances of your posts being seen by someone who is actively looking to purchase is high.
Shared Posts Reach More People
Once your property is listed for sale on social media, encouraging friends, family and acquaintances to share your estate agents post will help you to reach more people. If your estate agent includes good quality images or videos of the property, this significantly increases the chances of your posts being shared which brings us nicely on to number 3…
Mass Interest
We are visually curious creatures and people are generally interested in what lies behind the walls of a property, even if they aren’t looking to buy. This type of interest will lead to potentially more shares, more likes, more clicks and your post being shown to more people. This increases the chances of your audience tagging someone who is property hunting right now.
A Popular Medium to Sell
Social media has exploded in recent years and people of all ages are using it more than ever. It is quick, easy, current and instantly available at the touch of a button. If people are looking to buy, they generally turn to the online world first to see what is available. Your next buyer could be ready and waiting on social media to see your property.
Calls to Action
Providing solid calls to action in the property posts will lead to more interest, clicks and click throughs to the website, increasing the chance of a quicker sale. Links directing people straight into the property page could lead to an enquiry. An enquiry turns into a viewings and the next you know, you have an offer. All because your buyer saw your property on social media first!
If you need help with any aspect of selling your home or looking to purchase a new one, we would love to help. Contact us here for more information and guidance.